Saturday, December 19, 2020

Tribute to the Last of the Conservative Party Constituency Agents

 

Tribute to the Last of the Conservative Party Constituency Agents!

By

John Strafford

In 1963 when I joined the Conservative Party there were 550 Conservative Party Constituency Agents.   Today there are less than 30.

Philip Dumville, the Agent for the Beaconsfield Constituency Conservative Association has just retired as Agent after 40 years service with the Conservative Party.

On Thursday evening at a Zoom meeting tributes were paid to Philip by:

·        Carl Jackson, Chairman of Chesham & Amersham Association

·        Baroness Emma Pidding

·        Joy Morrissey MP

·        Dame Cheryl Gillan MP

·        Theresa May MP

·        Earl Howe

·        Rhiannon Rowsell, Chairman of the Beaconsfield Association and

·        John Strafford

I was Treasurer and then Chairman of the Beaconsfield Constituency Conservative Association between 1980 and 1990.   I chaired the first two meetings of the National Conservative Draws Society and was on its Management Committee for 25 years from its inception in 1994.   Here is the speech I made at the Zoom meeting in tribute to Philip Dumville O.B.E.:

 

My Lord, Ladies and Gentlemen, I became Chairman of BCCA in March 1985.   The Association at that time had approximately 6,000 members with 500 Young Conservatives and a strong Women’s Organisation.

Let me briefly remind you what office life was like then:

·        Mass communication had to be done by printed letter and then stuffed in envelopes and stamped by volunteers and in some cases then delivered by volunteers.

·        Smaller numbers were done by stencil and then rolled off.

·        Personal computers were relatively new and expensive.

·        There was no email or Internet or mobile phones or Whatsapp groups.

The office in London End was not as efficient as it should have been and I was unimpressed by the organisation of the campaign for the County Council election in May 1985, so after consultation with the Officers, President and Vice Presidents the then Agent’s Contract of Employment was terminated.

For six months we manned the office with volunteers and disposed of all the old worn-out furniture and equipment and replaced them with new.   Volunteers redecorated the building during which time we found it had dry rot.

We spent six months looking for a new Agent who would be able to implement the changes we needed to make.   By November 1985 we had a short list of candidates.   We gave them psychometric tests and invited them to an interview with the Executive Council of the Association.   The Executive Council had over 100 members.   We voted on the candidates and Philip came second.   Fortunately for us the winner dropped out and the job was offered to Philip who accepted it and joined us in early 1986.

Mention has been made of Philip’s fund raising and membership abilities.   We included within his Contract of Employment an incentive scheme based on Fund Raising and Membership.   When Norman Tebbitt heard about this he almost burst a blood vessel!

Philip’s first campaign  for BCCA was the District Council elections in May 1986.   Part of his responsibilities were to ensure we got all our nominations in on time.   Unfortunately, the Leader of the Council was ten minutes late in getting in his nomination,  so we started the campaign one seat down!   John Brown of CCHQ telephoned me because he thought I might fire Philip.   I explained that everyone is entitled to make one mistake.   It was the first and last mistake that Philip made whilst I was Chairman.

So, with Philip at the hub of the organisation what did we achieve?

·        We computerised the membership

·        We pioneered the use of Direct Mail techniques for use with fund raising and membership..

·        We formed the Churchill Club to cater for the wealthier members.

·        We formed the Supper Club to attract people into membership who were not so wealthy, and it was to be non-profit making.   It reported quarterly to the Political Committee on its activities.

·        We campaigned for the people of Northern Ireland to be accepted as members of the Conservative Party.   This was agreed in 1989.

·        We paid for a full time Agent in Slough and in 1987 and 1992 took on the full responsibility for running the General Election campaigns in different Wards of Slough.   As a result, John Watts was elected as their Conservative MP.

·        We sold the premises at London End and our President Lord Burnham sold us the land at Aylesbury End and then we signed a Building Contract with his Company to erect the present offices.   I project managed the contract and it came in on budget and on time.   The concept was for the building to house the offices for four constituencies but initially this did not happen so the top floor was rented out.

·      We raised approx. £175,000 which with the proceeds of £175,000 from the sale of London End paid for the building.   Philip organised the move to the new premises.

Why do I tell you all this?   It is to illustrate how busy the organisation was, and at the hub of that organisation was the Agent, Philip.

It was his enthusiasm, experience, expertise and energy which kept the show on the road.   Without him it couldn’t have been achieved.   It could not have been done without him.   We took the annual income of BCCA from £30,000 a year when I started as Treasurer to £100,000 a year when I finished as Chairman.

Philip, when you joined the Association I said to you “stay 10 years, and then move on for you will need something new”.   You ignored my advice, but you did start something new.

In 1994 you created the National Conservative Draws Society.   I remember the first two meetings at my house in Gerrards Cross.   There was just you, me, and Chris Poole.   No one else wanted to know until the Christmas Draw brought in £750,000.   You are the biggest fund raiser in the history of the Conservative Party.   Over the years you have raised, almost wholly by your own efforts, some £30 million and I do not think you have ever been given sufficient credit for it, so I wanted to put this on the record.

Philip, it was a pleasure working with you.   Y our loyalty to the Conservative Party was total and now you are winding down your activities you deserve the highest praise for what you have achieved.   I wish you and Sara all the best for the future.

  

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